Integrations

Your inventory management system is the source of truth for everything on your lot. Auto Lot Impact connects directly to your inventory feed, checking daily for new arrivals, price changes, and sold vehicles to keep your social media in step with what is actually available on your lot at all times.

We currently support direct integrations with the following inventory management systems and feed providers:

When Auto Lot Impact posts a vehicle to your Facebook page, it includes a direct link to that vehicle's detail page on your dealership website, driving qualified traffic directly to your inventory pages and making it easy for interested buyers to take the next step.

The majority of the inventory feeds we receive already include the vehicle detail page URL within the data, so no additional configuration is needed. For feeds that do not include VDP URLs, we use a URL enrichment process to automatically detect the correct page for each vehicle on your website.

We currently support automatic URL enrichment for the following website providers:

• DealerOn — one of the most widely used website platforms for franchise and independent dealers in the United States
• Dealer.com — the leading website provider for franchise dealerships, used by thousands of stores nationwide
• DealerInspire — a performance-focused website platform used by franchise dealers and dealer groups
• Motive — an automotive website and digital marketing platform for dealerships
• DealerWebsites.com — a website platform serving independent and small franchise dealers

For dealership websites with a straightforward URL structure, we can also configure a custom URL pattern without requiring a full integration. If you are unsure whether your website is supported, get in touch before signing up and we will confirm.

When we built Auto Lot Impact, we made a deliberate decision to start with Facebook and the reasoning was straightforward.

Facebook has over three billion monthly active users worldwide, making it the largest social media platform on the planet. A significant proportion of those users are actively in the market for a vehicle at any given time, and the majority of dealerships already have an established Facebook page with a following they have spent years building. That existing audience is an asset that most dealerships are simply not using to its full potential.

Posting consistently to your own Facebook page means reaching people who have already chosen to follow your dealership, people who are already warm to your brand and familiar with your inventory. That is a fundamentally different and more valuable opportunity than competing for attention in a crowded marketplace environment alongside hundreds of other sellers.

It is also worth being clear about exactly what Auto Lot Impact does on Facebook, because there is a common misconception worth addressing.

We post to your dealership's Facebook Page, not Facebook Marketplace and not your personal profile.

Your dealership's Facebook Page is your brand's presence on the platform. Posts published there appear in the feeds of people who follow your page, reach new audiences through sharing and engagement, and build your dealership's reputation and visibility over time. This is fundamentally different from Marketplace listings, which sit in a separate shopping environment and compete directly with every other vehicle listed there.

We also do not require admin access to your Facebook Page.

When you connect your Facebook page to Auto Lot Impact, you authorise us through Facebook's official API using a limited set of permissions that cover only what we need: the ability to publish posts and read page analytics. We deliberately do not request admin access and would not want it, as keeping our permissions limited protects your dealership and keeps the connection clean and auditable.